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How to get your first customers with a simple go-to-market plan

2 min read

Clay road from a start flag past a channel signpost to a shop with customer figures

A good product nobody sees does not sell. A simple plan puts it in front of the right people.

Pick two channels - Where do your customers already spend time? - Which one fits how you like to work: writing, talking, or showing? - Start with those two and ignore the rest.

Run it for a month Do one thing every week, the same way, and write down what happened.

Measure one number Pick the number that shows people are interested, such as replies or sign-ups, and watch it weekly.

If you want the full version, Distribution & Go-to-Market is a 102-lesson course that builds from channel choice to a complete go-to-market plan - and lesson 1 is a free preview.

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